Successful Promotion of Mont Fall/Winter 23 Collection in Belgrade


Successful Promotion of Mont Fall/Winter 23 Collection in Belgrade


On Thursday, November 2, in a restaurant in the capital, we had a promotion of the new collection of the MONT brand for the FALL / WINTER 23 season. On this occasion, we gathered media professionals, influential figures and lifestyle lovers to present the current models of jackets and vests.


Our goal was to strengthen the brand presence on the market, but also to evoke memories and restore the love for Mont. Those present had the opportunity to see fall winter 23 collection and learn all about the latest models of jackets and vests. The designer exclusively presented the models to the visitors, focusing on their quality, composition, functionality and details.

This season, the MONT brand goes beyond its standard framework and brings us real refreshment when it comes to design. Modern cuts, top quality materials, bold and striking colors that will mark this fall and winter are the main features of the latest models of jackets and vests. In addition to being able to wear them on any occasion, from relaxed weekend get-togethers to going out, you will also like their authentic and trendy look that easily attracts attention and brings your style to the next level. Influencers had a chance to make sure of that and also had a great time trying out the latest models.


Among the interesting activities, a competition was organized to win a premium winter jacket, and participants shared photos of their Mont outfits on Instagram, along with the hashtags #redefine #mont and the Sport Vision Instagram page tag.


Many famous influencers appeared at the glamorous event, including Luka Raca, Jovana Kvržić, Olja Lević, Snežana Dakić, Stevan Piale, Ana Janković, Kristina Radenković, Ines Klara, Yugoslovenka, Jovana Zbiljić, Una Piale, Sara Oster Rokvić, Aleksandra Duende and Stefan Tošović.

In addition to influencers, well-known media such as Mondo, Adria, Buro, Color, Attica, Elle, Harpers, Srbijadanas, RED TV, Telegraf and Oblakoder participated, providing additional visibility and support for the Mont brand.

The event successfully combined lifestyle, information and entertainment, providing a dynamic experience for all participants. The results were not lacking, with increased social media mentions, positive reviews and stronger brand awareness.


The Sport Vision team is looking forward to future initiatives that will further strengthen the position of the Mont brand in the market.